Recent news & events
Building a Successful Event Experience: The corporate PowerPoint template Organizations use a common PowerPoint template to make sure all event presentations and speakers appear unified. But such templates can also stifle the creativity necessary to distinguish your event. Learn how you can strike the right balance between, on the one hand, the desirable alignment…
Building a Successful Event Experience: Event Theme An event theme, comprised of words and images, can generate excitement for your event and boost your registration numbers. Learn what you can do with the theme to make sure your event invitation rises above the noise of other events to proclaim, “This will be something special,…
Creating a successful Kickstarter campaign Kickstarter has successfully funded many projects. Over 5.7 million backers have pledged $1 billion to Kickstarter campaigns since it was launched in April 2009. Many successful projects even exceed the creator’s original goal for their project. So, what makes a Kickstarter campaign successful, and how do you convince the…
Web Design Wizardry: Graphic Design Trends Welcome to this installment of our Graphic Design Trends series. This time we are focusing on current trends in Web Design. According to the Pew Research Center, 91% of American adults have a cell phone, 55% of American adults have a smartphone, and 42% of American adults own…
What a quality whitepaper can mean for your business You care about your customer, right? You care not only about getting their business, but about getting their continued business. You are invested in a growing relationship with them. (The key word there is growing.) Your customers should be able to rely on and trust…
Ringing in 2014: B2B Marketing Resolutions When we sat down to write our New Year’s Resolutions as a company, too many ideas came up for one list. So we decided to split it in two, focusing on our own company resolutions in part 1. In this latest edition, we provide tips for you in 2014…
